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Bucharest counts down to opening 2012 Florshow Romania |
BUCHAREST, Romania, May 14, 2012: GreenBox, a consortium of three leading Italian companies, including event organiser PadovaFiere (Flormart Italy) are pleased to announce a new flower show in Bucharest. The 2012 Romania Flower Show is set to take place at Bucharest’s University of Agronomic Sciences and Veterinary Medicine (Universitatea de Ştiinţe Agronomice şi Medicină Veterinară) from May 24-27. The event will provide an excellent platform opportunity to exchange ideas and research findings.
Are you looking for a great networking and learning opportunity in Romania? Don’t miss the 2012 Florshow Romania which will kick off on Thursday May 24 with a opening session providing a comprehensive overview of the key issues affecting European horticulture followed by the Czech Republic Day event offering attendees top notch business presentations and meetings with the support of the Czech embassy in Bucharest.
The second day will be reserved for a floral design show and competition while on Saturday educational opportunities will be available through a range of technical workshops focusing on professional plant breeding, micro propagation, integrated pest control, green roofs and environmentally friendly production.
The event includes an outdoor flower show for the public which will be held in the magnificent Herastrau Park. No less than 150 exhibitors will be displaying fresh flowers, garden plants, fertilizers, seeds, bulbs and gardening tools.
According to a 2009 report from the Dutch Product Board of Horticulture, the Productschap Tuinbouw, Romanians love flowers. A large majority of Romanian consumers (+96.5%) buy fresh cut flowers on a regular base.
In the 2008 survey conducted among Romanian consumers, the respondents selected the rose as their most favourite flower, followed by the lily, the tulip and the orchid. Most flowers are bought from a florist shop and are offered as a gift for Women’s Day, Christmas, Easter, name days and March 1 (Martisoare). Also, Romanians buy their flowers on the market and from street vendors. In Romania, supermarket sales are insignificant with regards to cut flowers and potted plants.
The survey also revealed that one third of the respondents have been buying indoor plants in 2008. A majority of the Romanians (59%) buy the plants for themselves with flowering pot plants accounting for 77% of the total sales.
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